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Featured Question - October 21, 2005

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Q:

Our Board is struggling with identifying the organization's Owners.  We have some of them identified, but are continually debating which other groups need to be included.  How can we resolve this and move ahead?

A:

I think the real answer is to simply move ahead.  Often defining the Owners is an 80/20 question.  Usually 80% of the Owners' voice is made up by only 20% of the Owners.  It is just as important to connect the Owner to a dialogue about Ends as it is to define the who the Owners are.  In fact,  if your organization clarifies all the Owners are but never creates an Ends dialogue with them, it hasn't accomplished much beyond the first drafts of Ends.  It is important to get started on creating dialogues with Owners because often it takes multiple attempts before finding an effective method. 

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